Privacy Policy

Last updated: August 21, 2026

This Privacy Policy describes how Solar Ground Lights ("Company," "we," "us," or "our") collects, uses, and discloses your personal information when you visit, use, or make a purchase from https://solargroundlights.com (the "Site") or otherwise interact with us.

1. Personal Information We Collect

We collect various types of personal information to provide and improve our services to you. The types of personal information we collect include:

• Contact Information: Your name, email address, shipping address, billing address, and phone number.
• Payment Information: Details necessary to process your purchases, such as credit card numbers, debit card numbers, or other payment account information. Please note that we do not directly store full payment card details; this information is securely processed by our third-party payment processors.
• Order Information: Details about the products you purchase, order history, and customer service inquiries.
• Account Information: If you create an account with us, we collect your username, password, and any preferences you set.
• Device and Usage Information: Information about your device and how you interact with our Site, including your IP address, browser type, operating system, referring URLs, pages viewed, time spent on pages, and clickstream data.
• Location Information: General geographical location derived from your IP address.

2. How We Collect Your Personal Information

We collect personal information through various methods:

• Directly from You: When you provide it to us, such as when you make a purchase, create an account, sign up for our newsletter, contact customer service, or fill out forms on our Site.
• Automatically: Through cookies, web beacons, pixels, and similar tracking technologies as you navigate our Site. This includes device and usage information.
• From Third Parties: We may receive information from third-party service providers (e.g., payment processors, shipping carriers) or advertising partners, consistent with their privacy policies.

3. Purpose of Data Collection

We use your personal information for the following purposes:

• Order Fulfillment: To process your orders, complete transactions, ship products, and provide customer service related to your purchases.
• Account Management: To manage your account, provide access to your order history, and facilitate future purchases.
• Communication: To communicate with you about your orders, products, services, offers, and promotions.
• Marketing and Advertising: To send you marketing communications, newsletters, and promotional offers that may be of interest to you. This includes targeted advertising based on your browsing behavior and purchases.
• Site Improvement: To analyze and understand how our Site is used, identify trends, improve user experience, and optimize our products and services.
• Security and Fraud Prevention: To detect and prevent fraudulent transactions, unauthorized access, and other illegal activities, and to protect the security of our Site and our customers.
• Legal Compliance: To comply with applicable laws, regulations, and legal processes.

4. Third-Party Services That Receive Data

We share your personal information with third parties to help us provide our services and operate our business. These third parties include:

• Payment Processors: Such as Stripe, PayPal, or other secure payment gateways, to process your payments. We do not store your full payment card details.
• Shipping Carriers: Such as USPS, UPS, FedEx, or DHL, to deliver your orders.
• Analytics Providers: Such as Google Analytics, to understand how users interact with our Site and improve our services. These services may collect data about your usage and device.
• Advertising Platforms: Such as Google Ads, Meta (Facebook/Instagram), TikTok, and Snapchat, to deliver targeted advertisements and measure the effectiveness of our campaigns. These platforms may use tracking pixels or similar technologies to collect data about your interactions with our ads and Site.
• Customer Support Platforms: To manage customer inquiries and provide support.
• Email Marketing Services: To send newsletters and promotional emails.
• Legal and Regulatory Authorities: When required by law or to protect our rights.

We ensure that these third parties are contractually obligated to protect your personal information and use it only for the purposes for which we disclose it to them.

5. Cookie Policy

Our Site uses cookies and similar tracking technologies (like web beacons and pixels) to enhance your browsing experience, analyze site traffic, and for advertising purposes. Cookies are small data files stored on your device.

Types of Cookies We Use:

• Strictly Necessary Cookies: Essential for the operation of our Site, enabling core functionalities like security, network management, and accessibility.
• Performance Cookies: Collect information about how you use our Site (e.g., which pages you visit most often) to help us improve its performance.
• Functionality Cookies: Allow our Site to remember choices you make (e.g., your username, language, or region) and provide enhanced, more personal features.
• Targeting/Advertising Cookies: Used to deliver advertisements more relevant to you and your interests. They are also used to limit the number of times you see an advertisement and help measure the effectiveness of advertising campaigns. These are often placed by third-party advertising networks with our permission.

You can control and manage cookies through your browser settings. Please note that disabling certain cookies may affect the functionality of our Site.

6. Data Retention Period

We retain your personal information for as long as necessary to fulfill the purposes for which it was collected, including for the purposes of satisfying any legal, accounting, or reporting requirements. Generally, we retain personal information related to purchases for a period of 7 years for tax and accounting purposes. Marketing data may be retained until you opt-out or request deletion. We securely delete or anonymize personal information when it is no longer needed.

7. Your Rights

Depending on your jurisdiction (e.g., GDPR for EU residents, CCPA for California residents), you may have the following rights regarding your personal information:

• Right to Access: You have the right to request access to the personal information we hold about you.
• Right to Correction/Rectification: You have the right to request that we correct any inaccurate or incomplete personal information we hold about you.
• Right to Deletion/Erasure ("Right to be Forgotten"): You have the right to request that we delete your personal information, under certain conditions.
• Right to Object/Opt-Out: You have the right to object to our processing of your personal information for certain purposes, including direct marketing. You can opt-out of marketing communications by following the unsubscribe link in our emails.
• Right to Data Portability: You have the right to request a copy of your personal information in a structured, commonly used, machine-readable format.
• Right to Lodge a Complaint: You have the right to lodge a complaint with a supervisory authority if you believe your privacy rights have been violated.

To exercise any of these rights, please contact us using the contact information provided below. We may require you to verify your identity before fulfilling your request.

8. Children's Privacy (COPPA Compliance)

Our Site is not intended for children under the age of 13. We do not knowingly collect personal information from children under 13. If we become aware that we have inadvertently received personal information from a child under 13, we will delete such information from our records. If you believe we might have any information from or about a child under 13, please contact us at support@solargroundlights.com.

9. How Policy Updates Are Communicated

We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of any material changes by posting the new Privacy Policy on this page and updating the "Last updated" date at the top of this policy. We encourage you to review this Privacy Policy periodically for any changes.

10. Contact Information for Privacy Inquiries

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at:

Solar Ground Lights
Email: support@solargroundlights.com
Website: https://solargroundlights.com